Access the same demand-side platform technology used by major holding companies and Fortune 500 brands—without minimum spends, lengthy contracts, or technology buildout. Serve ads across thousands of publishers through consolidated inventory access.

Leverage advanced targeting capabilities including 1st-party customer data integration and premium 3rd-party audience segments. Execute precision campaigns with behavioral, contextual, intent-based, and geographic targeting—all from a unified interface.

True partner autonomy with zero platform interference. You control campaign strategy, execution, optimization, and client communication. DSP Connect provides DSP infrastructure—you operate as an independent trading desk with enterprise capabilities.

Centralized pricing eliminates uncertainty and price shopping across publishers. No platform fees, no subscription costs, no hidden charges. Partners control their own margin structure and client pricing with complete transparency.

Position yourself as an enterprise-level programmatic partner from day one. Access to premium inventory, advanced targeting, and professional infrastructure elevates your market position and client confidence.

Grow revenue without proportional cost increases. Serve 5 clients or 50 on the same infrastructure. Add team members, expand service offerings, and scale operations without renegotiating contracts or rebuilding technology.

"We use the DSP Connect platform to serve your ads across thousands of publishers—websites, apps, streaming services, and connected TV—all from one unified system. This consolidation gives us access to advanced targeting using both your customer data and third-party audience insights, making it simple to reach your ideal customers across the entire digital advertising ecosystem."

Use this explanation when speaking directly with clients.