Platform & Capabilities

DSP Connect is a self-service RTB platform with a native intelligence and communication layer designed specifically for agencies running client campaigns at scale. This is not customer support—it's execution-aware infrastructure built into the platform. Agencies don't fail because of strategy. They fail because of communication gaps, operational drag, platform friction, and client visibility issues. DSP Connect removes those failure points.

A DSP is software that enables advertisers to buy digital ad inventory across multiple publishers from a single interface. Rather than negotiating separately with each publisher, advertisers access consolidated inventory through the DSP and use data-driven targeting to reach specific audiences. DSP Connect consolidates 80+ SSPs in one RTB platform.

DV360 requires minimum spend commitments, credit approvals, and certification requirements. DSP Connect provides instant, self-service access with no minimums, no approvals, and no certifications. Plus, DSP Connect gives you access to 80+ SSPs through one unified platform with zero friction.

DSP Connect provides unified access to 80+ SSPs and exchanges across the open web. This includes premium publishers, private marketplaces (PMPs), CTV, DOOH, native, display, and video. Full-funnel programmatic inventory through a single RTB platform.

Traditional enterprise DSPs require long-term contracts, minimum spend commitments, credit approvals, and often force revenue-sharing arrangements. Many also compete for your clients through managed service divisions. DSP Connect provides the same infrastructure—80+ SSPs, advanced targeting, unified reporting—without those restrictions. You control client relationships, pricing strategy, and execution without platform minimums, approval delays, or client competition.